The Maverick Dares to Take Chances
When you hear the name ‘Maverick,’ you think of a person who is daring, who takes chances others won’t, and who forges an individual path. Now, picture a truck that lives up to that name—a truck that turns away from the expected course to blaze a trail of its own and takes chances with style, performance, and design. If you’re feeling daring, you should head to Loganville Ford—your Ford dealer near Conley—to meet this Maverick for yourself.
You might be thinking, “Well, that sounds great, but is the Maverick the right truck for me? Will it fit my needs?” Let’s take a look at some of the prospective driver demographics we have here in the Greater Atlanta Area and what the 2024 Ford Maverick can offer each of them; we think you’ll agree that the Maverick is the best truck for life around these parts.
Drivers Who Need a Capable Work Truck
When you think about pickup trucks, the first thing that probably comes to mind is hard work. The Maverick excels as a work truck, blending performance and capability to tackle every job as hard as you do. Its 2.0L EcoBoost engine releases an entire herd of 250 horses, and its 277 lb-ft of torque gives it the ability to pull 4,000 lbs. The 1500-lb payload capacity will allow you to haul impressive loads, and the multi-position tailgate—which can be left in a half-open position—will help make it easier than ever to get loaded up. Hard work is a proud Georgia tradition; shouldn’t your truck live up to that legacy, too?
Drivers Who Value a Good Deal
Let’s be honest: the last few years have been hard for everyone, and making sound financial decisions is even more important than ever. The Maverick offers Conley drivers a brand-new truck with the latest tech, superior performance, and a striking design, all for a reasonable price tag. In addition, the Ford Standard Warranty covers three years or 36,000 miles, with an additional five years or 60,000 miles on the powertrain.
There are three trims available for 2024. The XL comes in at an MSRP of $23,400 and has features geared toward work and exploring the great outdoors.[a] With an MSRP of $26,315, the XLT trim offers some upgrades on the XL design, including LED bed lighting and 400-watt in-bed power outlets.[a] The Lariat trim has a greater emphasis on luxury and comfort, with upgrades to seating and tech features for an MSRP of $34,855.[a]
Drivers Who Live for the Weekend
Conely is a beautiful place to make a home. With the southern tip of the Appalachians as a neighbor and the skyscrapers of Atlanta in the distance, we get to enjoy some truly stunning views. On the weekends, there are many places to explore all around us. Thus, the Maverick makes a great choice for the weekend warrior, whether you prefer home improvement projects, camping, or just seeing where the road takes you.
You’ll need room for the things that make your weekend enjoyable. With a 54.4- by 53.3-inch bed, the Maverick gives you the space you need, plus six tie-downs to keep everything in the bed secure. The standard pre-wired 12-volt leads—one in the bed and one in the cab—will give you a place to plug in everything from radios to pumps to power tools. (Two 110-volt outlets are also available.) Lastly, AWD and Advanced 4WD are drivetrain options to help you move smoothly and steadily over different types of terrain.
Drivers Who Need a Family-Friendly Truck
The Maverick makes a safe, practical truck for family life. It has seating for five with ample legroom for the three back passengers. There are also plenty of places to store items inside the cab. If you’ve got kids, one thing you know is that, whenever they get into a vehicle, they bring a lot of stuff with them. With storage under the rear seat, door pocket storage, a well-organized center console, and available additional storage cubbies for the truck bed, there’ll be a place for everything.
The most important element in a truck meant for a family is safety, as you are trusting it with the most precious people in your life. The Maverick takes that trust to heart, offering a package of features that assists the driver in maximizing safe driving.
Automated emergency braking comes standard on the Maverick; this feature uses cameras to detect a probable collision and applies the brakes if you do not have time to react. Also available is adaptive cruise control, which will help you maintain a safe following distance between your truck and the vehicle in front of you; it will also help you stay within the speed limit. In addition, there is an available Lane Departure Warning and Lane Keep Assist, which will let you know when you’re drifting from your lane and gently correct course if you do not react to the alert.
Drivers With a Regular Commute
For many Conley residents, commutes are just part of weekday life. While the Maverick can’t change your commute, it can make it a pleasant part of your day. It begins with the seats, which are built for comfort with standard lumbar support. In the XLT and Lariat trims, additional options for comfort open up. Dual-zone automatic climate control will help you stay cool during the humid Georgia summers and keep the chill away in the winter. At the same time, ambient interior lighting and optional leather seats can add a touch of luxury to your driving routine.
What would the daily commute be without music? If you ask most people, they’d say it’d be boring. The Maverick agrees, shaking up the familiar streets with a sound system by Bang & Olufsen, through which your favorite music will be elevated to a whole new level of quality. Lastly, Apple CarPlay and Android Auto are included with the infotainment system to give you access to all of your favorite music, podcasts, and news programs straight from your phone.
Drivers Who Go Off the Beaten Path
Does your ideal weekend mean off-roading out at Winding Stair Mountain Trail or Natural Rock Crossing? The Maverick wants to help you play as hard as you work. Thus, there are two packages aimed specifically at off-roading excellence, and available all-wheel drive will give you better contact and control on all sorts of terrains.
The Tremor package is available on the XLT and Lariat trims and adds additional ground clearance and a suspension system tuned for off-roading. It adds steel skid plates, dark-appearance headlamps and taillamps, and all-terrain tires. Available on the same two trims is the FX4 Off-Road package, a set of features that includes the skid plates and all-terrain tires but upgrades the wheels to 17-inch aluminum; the shocks here are tuned for performance and complement the four drive modes.
Forge a New Path With the 2024 Maverick
As we’ve seen, the 2024 Ford Maverick makes a great fit for many different lifestyles. While we usually associate trucks with hard work and harder play, they can also be a safe family vehicle or a comfortable commuter vehicle. No matter how you drive through Conley, there are features for capability, safety, and quality of life that will improve and enhance the time you spend behind the wheel.
Driving is a big part of life in Georgia. Dare to take your time behind the wheel to a new level. Be a Maverick.
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