2024 Ford Ranger
The Ford Ranger is one of the most popular trucks on the market, and many of the things that international truck shoppers love about this midsize pickup have been made available in the all-new 2024 Ford Ranger. The Blue Oval is calling it the most connected and capable Ranger ever, and that couldn’t be more true. The Ford Ranger pushes the midsize segment forward in several key areas, offering segment-exclusive content you just won’t find from any other midsize truck on the market.
For 2024, the Ranger has been redesigned from the ground up with a lot of new features that make it well worth the attention of anyone shopping for a new truck. The Ranger houses all-new powertrain capabilities, performance features, and technologies. Built on a lightweight, high-strength chassis, the Ranger encompasses many of the concepts that have made the Blue Oval brand stand out over the years as America’s best-selling truck maker.
An overhauled trailering suite offers more stability and reliability than ever before—and with new advancements in tech implementations and support, you have some of the most advanced safety and infotainment features in the segment coming together in the Ranger. This 2024 revamp is available in three trims—the XL, XLT, and Lariat—and a special off-road variant known as the Ranger Raptor. You can also get the Ranger in eight colors and with additional packages to further customize it to your liking; these color options include Cactus Gray, Carbonized Gray, Azure Gray, Iconic Silver, Oxford White, Hot Pepper Red, Shadow Black, and Velocity Blue.
MSRP: $32,565[a]
Horsepower (hp): 270-315
Torque (lb-ft): 310-400
Max. Towing (lbs): 7,500
Performance
Performance is a key factor in making use of a great pickup, and that starts with a great powertrain lineup. For the 2024 Ford Ranger, this includes two distinct powerplants designed to take advantage of the Ranger’s bold new redesign. It’s built on top of an all-new chassis, and the Ranger’s two powertrains consist of a returning 2.3L EcoBoost inline four-cylinder and a 2.7L EcoBoost V6, available in rear-wheel or four-wheel drive formats with locking rear differentials.
The turbocharged 2.3L EcoBoost four-cylinder is designed to provide up to 270 hp at 310 lb-ft of torque, delivering the reliable performance that many Ranger owners are familiar with. New for the model year, however, is the highly anticipated turbocharged 2.7L EcoBoost V6, which provides you with up to 315 hp at 400 lb-ft of torque. Both engines are also paired with a ten-speed automatic SelectShift transmission, enabling you to shift manually—should you so desire—with the steering wheel paddles.
The 2024 Ranger rides on Hotchkiss non-independent live leaf springs with pristinely tuned outboard shock absorbers; this means that whether you’re doing basic daily driving, trailering to and from your destination, or heading off-road, your truck can handle the shunts and jumps that come with traveling off the beaten path. There are also several different wheel options available for the Ranger, including standard 17-inch silver-painted aluminum wheels, an optional 17-inch aluminum alloy wheelset, and two distinct 18-inch aluminum alloy wheels.
Capabilities
The 2024 Ford Ranger offers an all-new design, built on a fully boxed steel frame with an extended wheelbase that offers a wider track. This means better overall handling and improved stability; whether you’re traveling across paved roadways, dirt pathways, or rocky trails, you’re always in control of the Ranger. This results in overall enhanced performance both for daily driving and for towing and trailering.
The Ranger comes in a SuperCrew cab format with a short bed that’s full of utility and feature-rich function; this includes in-bed outlets you can use to power your devices with up to 400 watts of onboard power, perfect for using your Ranger as an on-site power generator or for some late-night recreation where you need to use the truck as a mobile light source. If you’re doing any kind of tie-down, moving, loading, or unloading of cargo in the bed in a place or time of darkness, you don’t have to worry as the Ranger comes with LED in-bed lighting, so you’ll have an illuminated work area. Additionally, the tailgate also functions as a multi-versatile workbench, where you can use it as a measuring surface as well as a work surface.
Better yet, the exterior has a rear-side bed step, so you can step up and into the back of the cargo box, making it easy to store or retrieve items in the truck’s bed. These kinds of accessibility features make the Ranger multi-functional for all sorts of work or recreation-based activities. The Ranger also now comes with a trailer brake controller that works with the all-new Pro Trailer Backup Assist trailering tech, giving midsize truck owners better stability and control when towing or trailering large loads.
On the subject of large loads, the 2024 Ranger is capable of trailering up to 7,500 lbs worth of cargo, perfect for moving around other small or medium-sized vehicles or towing or trailering cargo within the gross weight limit. Additionally, you can use the bed box for all sorts of payload hauls, with the Ranger supporting up to 1,805 lbs of payload that can occupy up to 43.3 cu.ft. of cargo bed volume. This is in addition to the Ranger seating up to five people across two rows in its spacious cabin.
Technology
Part of the overhaul of features for the redesigned 2024 Ford Ranger includes all-new technology that helps improve the overall viability of the Ranger across a number of facets. The core of these is an all-new tech stack featuring an available 12.4-inch touchscreen powered by the Ford Sync 4A suite. You have integrated support for wireless Apple CarPlay and Android Auto connectivity, as well as voice-activated functionality for making calls, sending texts, and receiving navigation support.
The Ranger also supports wireless charging for smart devices and both traditional USB-C and USB-A charging ports for those of you who have devices that require cords. There’s also a complete suite of trailering tech to help with a number of activities, such as hitching a trailer to the Ranger. Features like the 360-degree camera are great for getting a bird’s eye view of the truck when maneuvering in tight spaces—but what’s more is that you also have Active Park Assist 2.0, which can help you automatically park in certain locations, including parallel and perpendicular parking. Moreover, Park Assist 2.0 also works when you have a trailer hooked up to the Ranger, making parking with cargo easier than ever before.
These systems also work in conjunction with features like adaptive cruise control with stop-and-go functionality and a total of 31 standard and available driving assistance features. Many of these safety features come in the Ford Co-Pilot360 suite, which includes the patented BLIS (blind-spot information system) with cross-traffic alert; this extends to the trailering capabilities of the Ranger as well, so you have additional alerts and safety systems whether you’re doing errands or towing thousands of pounds of cargo. Other standard tools include automatic emergency braking and a lane-keeping system.
Some of this tech makes the Ranger more convenient to access, such as a keyless entry pad, wiper-activated headlamps, and intelligent access with push-button start; this means you spend less time dealing with vehicular minutiae and more time getting to your destination. Available leather seating with dual-zone automatic climate control, power windows and locks, and multiple storage compartments add a lot of value to the cabin’s convenience and comfort features. But if you really want to push the Ranger to the next level, you can upgrade to the Bang & Olufsen multi-speaker surround sound system, which is excellent for those who want to take full advantage of their playlists while traveling. With a multi-device Wi-Fi hotspot, you can stay connected online even when you’re far from civilization.

Visit Loganville Ford Today!
Aiming to make the car shopping process as painless, efficient, and streamlined as possible, Loganville Ford is a step in a different direction. We focus our efforts on ensuring that Atlantans and their neighbors have a reliable and trustworthy dealership from whom they can purchase their next vehicle. Our expertise resides in providing outstanding wares at great prices and having a service center perfect for maintaining your vehicle; this is why Loganville Ford is your prime destination if you want to buy the best that Ford has to provide.
The ability to buy a brand-new or used vehicle is made easy and streamlined at our dealership. Shop through the latest model year offerings from Ford, including the newest model year F-150 trucks, highly popular midsize trucks such as the Ranger and Maverick, and popular SUVs like the Escape and the Explorer. Alternatively, you can browse through our selection of used vehicles, including an excellent lineup of used work trucks and vans, perfect for your towing, trailering, or delivery needs.
Our financing department is always willing to help you find the best lending deals with low annual percentage rates for a car loan. We have ways to get financing done easily, so even if you have bad credit—or no credit at all—there are still options for you. We’ll even take your old vehicle, so if you want to trade in your current vehicle toward the purchase of something new, you can!
You can keep your next purchase tuned up and serviced at our state-of-the-art center operated by certified Ford technicians. Contact or visit us today to find out more about how we can help you get seated in the Ford of your choosing. Our doors are always open here at Loganville Ford!