2024 Ford Bronco Sport

The story of the 2024 Ford Bronco Sport actually goes back to the 1960s, during a time when off-roading was growing in popularity, and the desire for a multi-purpose vehicle was at an all-time high. Coming off a win from their collaboration with Jeep during World War II, Ford was determined to provide a vehicle that could go anywhere, do anything, and prioritize comfort. If anyone could do it, it was Ford—and by golly, they did.

Introduced as a compact SUV in 1966, the original Ford Bronco quickly gained a reputation for its exceptional off-road prowess and utilitarian design. The iconic boxy look was merely a precursor to the unmatched capabilities found within. With rugged body-on-frame construction and powerful engine options, the Bronco became a favorite among outdoor enthusiasts, ranchers, farmers, and adventurers seeking to conquer rough terrain with confidence. Most importantly, it also appealed to families wanting more out of their vehicles.

The Bronco Sport has not been around nearly as long as its full-size counterpart, but no one seems to be holding that against it. Taking a lot of what everyone loves about the Bronco and putting it into a convenient size has allowed Ford to further the legacy of the Bronco, appealing to a wider range of drivers. Ford unveiled the latest addition to the Bronco lineup in the 2021 model year, slating it as a compact SUV with off-road capability akin to the full-size variant.

The Bronco Sport pays homage to its predecessors while embracing modern design features and advanced technology. The Bronco Sport’s Terrain Management System and GOAT modes elevate this model and position it as the go-to off-road vehicle. Its unique configuration of features offers a blend of rugged performance and everyday practicality, making it more than just a weekend driver. The Bronco Sport is designed to accommodate the needs of outdoor enthusiasts with turbo engine options and all-wheel drive. Urban adventurers are just as likely to swoon over the Bronco Sport, enjoying its range of practical features.

In the 2024 Ford Bronco Sport, power, performance, and versatility converge to redefine the compact SUV segment and carry on the name of the Bronco. With its unyielding capability, dynamic design, and refined interior, this vehicle represents the perfect companion for those who embrace the call of adventure and seek to explore the unknown without leaving the comforts of home far behind. Embracing the idea of a vehicle for everyone, the Ford Bronco Sport rises to the challenge so that you can, too.

MSRP:$31,230^[a]
Horsepower (hp): 250
Torque (lb-ft): 277
Fuel Economy (city/hwy MPG): 25/29

Off-road

For those individuals who find their thrill in outdoor exploration and off-road adventures, few experiences rival that of navigating rugged terrain and conquering challenging obstacles in the legendary Ford Bronco Sport. The spirit of off-roading comes to life through the bold and exciting use of the trails less traveled, and it does so in a masterfully complex way. Inside and out, the Bronco Sport is equipped with everything you need to make the unknown known.

Equipped with Ford’s incredible 4×4 capability, the Bronco Sport is primed and ready to tackle the most challenging terrain, increasing off-road confidence and safety. Enjoy enhanced traction across the lineup, especially when choosing the Badlands trim which takes 4×4 prowess to a whole new level. The Badlands comes standard with Ford’s Advanced 4×4 with a Twin-Clutch Rear Drive Unit. The uniqueness of the Advanced 4×4 system comes in the form of its ability to send traction to a single rear wheel when all the other wheels have lost grip.

Each Bronco Sport delves deep into the Bronco’s history through the standard Terrain Management System with GOAT modes. If you are new to the Bronco fan club, GOAT stands for “Goes Over Any Terrain” and is a series of unique drive modes that enhance off-road abilities. Each Bronco Sport comes with five selectable modes, which include Sand, Slippery, Sport, Eco, and Normal. If you want to take on the toughest of the tough terrain, then consider the Badlands, which includes two additional modes in the form of Mud/Ruts and Rock Crawl.

The Badlands is the ultimate trim in off-roading, going beyond trails with a design intended for fun without limits. A 1.0-inch boosted ride height provides a total of 8.8 inches of ground clearance for taking on the roughest terrain. The improved ride height also equals improved approach and departure angles so that everything stays just the way it should. Thanks to the increased ride height and strategic design of the Bronco, the Badlands can wade through water with ease as well. If you have ever wanted to feel unstoppable, call upon the Badlands.

The Bronco Sport represents the relentless spirit of adventure that beckons us all to explore the unknown—and thanks to its advanced features and unparalleled off-road abilities, enthusiasts can venture beyond the confines of paved roads. Whether you want to take on sand dunes or rock climbing, the Bronco Sport is your ride. In this compact SUV, where the road ends, adventure awaits.

Interior

There is plenty that is rugged about the 2024 Ford Bronco Sport, from its bold exterior styling to its impressive off-road capabilities. However, when stepping inside the Bronco Sport, you will find a world of comfort, convenience, and versatility that turns the Sport from simply an off-road vehicle to an everyday and anywhere vehicle. Whether you are taking to the trails or heading off to work, the Bronco Sport will cradle you in refinement while exuding power and performance.

Thoughtfully designed to accommodate the needs of both passengers and cargo, the Bronco Sport is a well-balanced ride for everyday use. Thanks to its expansive interior, the Bronco Sport can seat up to five without compromising on comfort or functionality. The spacious cabin and optimized use of storage allow drivers and passengers to sit back and relax. Versatile seating configurations and a flat load floor make it easy to stow gear and equipment, ensuring that the Bronco Sport is ready for any adventure, whether on the road or beyond.

Each trim is uniquely designed, offering an option for a variety of lifestyles and needs. The Big Bend trim is first, putting an emphasis on practicality. The theme of this trim is “easy to maintain,” with rubberized flooring for quick clean-up and sturdy cloth seating for daily use. Next up is the Heritage, which appeals to those who enjoy vintage aesthetics. Featuring a unique plaid style seating and accents designed to stand out, the Heritage trim is one for the history books; features like the unique armrest and center console decked out in Navy Pier micro suede with Race Red stitching turn the interior into a subtle throwback.

If subtle isn’t quite your thing, then consider the Free Wheeling trim, which throws it way back to the good ol’ days. Ombre stitching with Sunset Weave cloth seating is a fun and vibrant callback to the first days of the Bronco, providing a true blast from the past. The same funky-fresh looks are mirrored on the outside, making this trim a real head-turner. From vibrant to refinement, we take a look at the Outer Banks trim, which puts an emphasis on elevated styling and comfort. The Outer Banks features such luxuries as a heated steering wheel, heated front seats, power adjustable driver and front passenger seats, and premium wrapped steering wheel and seating.

Last is the Badlands, which puts an emphasis on capability without losing out on comfort. The Badlands comes with an assortment of refined features designed to keep you comfortable off-road, such as heated front seats. Accent stitching lends a cool vibe to the interior, with an available two-tone seating option for further customization. Rubberized flooring makes an appearance throughout to keep cleaning simple when playing in the mud. There truly is a Bronco Sport for all preferences, putting everyone in the driver’s seat of their own adventure.

Exterior

What is on the inside matters, but when it comes to the 2024 Bronco Sport, the outside matters, too. Since the very beginning, the Bronco has had two defining qualities: its off-road prowess and its unique design, both of which are still quite evident today. The bold front facade and boxy shape are instantly recognizable, reminding you and everyone else that there is no other vehicle on the road like the Bronco Sport.

The Bronco of today may have the same iconic shape, but it has undoubtedly changed over the years, which is why two of the trim options provide a fond look back at two of the most beloved styles. First up is the Heritage trim, which takes it all the way back to the very beginning, digging deep down to its roots. The safari-style roof—which adorns each Bronco Sport—is uniquely designed with an Oxford White hue that matches the grille, and scrolled across the front of that grille is red “Bronco” lettering for a striking contrast.

For a groovy style that is sure to brighten your day, Ford has reproduced one of the most unique style Broncos to date in the form of the Free Wheeling trim. Outside, you’ll see the same ombre design that can be found on the interior, creating a truly show-stopping appearance. The wheels feature a retro spoke design with Race Red accents, while the roof is Shadow Black to keep the attention where it should be.

The Badlands takes its own unique approach with bash plates to help protect your vehicle from off-road obstacles and tow hooks for convenience. A few cosmetic variations help set it apart from the rest. A Carbonized Gray grille with white “Bronco” lettering and Carbonized Gray aluminum wheels add a touch of refined ruggedness to the trim.